EnquiryBot, a next-generation website chatbot. More akin to a top-performing sales executive, EnquiryBot behaves like a website enquiry engine, interacting with visitors and showcasing what organisations have to offer, while gently nudging visitors towards enquiry with a great interactive experience. The system then organises the...
Is your business ready for Sales & Marketing Automation? Scientists may know the answer to the age old question, what came first, the chicken or the egg? To be honest, I’m still not sure because you can’t really have one without the other….plus I really love eggs! In the...
Audience Retargeting. What is it and why is it important to your business? Imagine you were at your local shopping centre and browsing in one of your favourite shops. The shop assistance asks "how is your day going?” then with the standard follow up question “is...
With so many digital tools, options and “solutions" available in the world these days, how are you expected to stay up to date with it all?! Your investment in your online presence needs to be set up in the most efficient and effective way. For starters,...
Automation is the future. Marketing automation, in particular, can turn a lean marketing team into a force to be reckoned with, allowing startups and growing businesses to compete with large-scale enterprises in the war for customer attention. The number of options is vast, though, and...
Ensuring your Club continues to thrive and your Members (or prospective Members) choose to join your Club, depends on your efforts to differentiate from your competition....
Ensuring your practice continues to thrive and your Clients (or prospective Client’s) choose to come to you, depends on your efforts to differentiate from your competition. You can no longer rely simply on a loyal Client base – although this is still important! ...
Technology is only as helpful as its user, and with automated marketing, this concept is especially true. Because of the complexity of the process, having someone with expert training, knowledge, and experience, such as a marketing automation consultant, is the key to success....